Our story

A studio built on patience

Profile began as a conversation between two practitioners who wanted to work differently — fewer appointments, more attention, and treatments that hold up months later.

Philosophy

Honest advice, softly delivered

We start with a conversation. Before a needle, a pigment or a peel, we want to understand what you've tried, what your skin does in winter, and what you actually want to see in the mirror.

That means we sometimes recommend less than you came in for. It also means the plan we build together tends to work — and keeps working.

The studio itself was designed to match: limewashed walls, natural light, soft arches and no clinical glare. Somewhere you can exhale.

The founders

Brooke & Annabel

Brooke Butwell

Co-founder — Skin, Lashes & Brows

In a world that can often feel loud and overwhelming, Brooke believes in creating a calm, welcoming space where clients can simply be themselves. Every client relationship starts with connection — Brooke takes the time to listen, understand, and build a genuine bond before anything else, always putting her clients' experience, comfort, and trust first.

Her passion for skincare is at the heart of everything she does; she is obsessed with skin health and always striving to learn more, dedicated to helping clients understand and care for their skin while achieving long-term results.

Above all, she loves meeting new people, building genuine connections, and making every client feel comfortable and cared for. Her treatment space is calm, welcoming, and relaxing, offering a moment of peace while clients invest in themselves and their skin.

Specialisms

Advanced facials & peels
Microneedling
Lash lifts & extensions
Brows

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Annabel House

Co-founder — Makeup & Semi-Permanent Makeup

Annabel is a passionate makeup artist who's been in the beauty industry for over 9 years. She first started at Benefit Cosmetics, working at the makeup counter, where she learned the ins and outs of products and techniques — that's where she really fell in love with makeup and knew this was the path she wanted to follow.

Since then, she's worked at events like the London Excel Beauty Show, done editorial looks for fashion shows alongside talented, award-winning artists, and worked on all kinds of photo shoots — from bold body paint and tribal-inspired looks to glowing maternity shoots and full glam.

Weddings have become a big part of what she does — last year alone she worked with over 70 bridal parties across Hampshire and nearby areas. Whether it's a night out, prom, or a wedding day, her goal is always to help clients feel their best, creating a calm, friendly space for what can otherwise feel like a nerve-wracking experience.

Specialisms

Bridal & wedding parties
Occasion & full glam
Lip blush
Hairstroke brows

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